The DAF Day Canada toolkit

Everything you need to run your DAF Day campaign

Announcement copy, social posts, brand material, emails, and a campaign timeline, tailored for Canadian charities, advisors, and DAF providers. Tell us where to send updates and it's all yours, free.

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The DAF Day Canada toolkit

Your DAF Day campaign starts here

Copy, paste, post. Everything below is free to use and built for October 8. New material lands here as we approach the day, so check back often.

Launch announcement

Tell your community you're taking part. Swap in your organization's name and send.

Email to your community

Subject: [Organization] is joining DAF Day on October 8

Dear [First Name],

On October 8, 2026, organizations across the country will mark DAF Day, Canada's national giving day for donor-advised funds. [Organization] is proud to be taking part.

More than $17 billion is already committed to charity in Canadian donor-advised funds. DAF Day is the one day the whole sector celebrates that generosity in motion, and moves more of it to the causes Canadians care about.

Here's how you can be part of it:

- If you have a DAF, plan a grant recommendation for October 8
- If you've been thinking about a more intentional, tax-smart way to give, DAF Day is a great moment to explore whether a DAF is right for you
- Share the day with friends and colleagues so more of Canada's generosity gets moving

We'll share more as October 8 gets closer. In the meantime, you can learn more at dafday.ca.

With appreciation,
[Signature]

LinkedIn post

#DAFDay Canada is back!

We're interrupting your summer to let you know that on October 8, 2026, Canada marks its national giving day for donor-advised funds. More than $17 billion is already committed to charity in Canadian DAFs. DAF Day is the day the whole sector puts that generosity in motion.

There's room for every charity, advisor, and DAF provider in the country. Add your logo and grab the free toolkit at dafday.ca.

#DAFDay #DAFDayCanada

Short caption (Instagram, X, Facebook)

We're in. October 8, 2026 is DAF Day, Canada's national giving day for donor-advised funds. More than $17 billion is ready to move. Join us at dafday.ca #DAFDay #DAFDayCanada

Campaign timeline

We're building this with you - here's our initial plan from now till October 8th.

  1. NowAnnounce you're in. Add your logo at dafday.ca and share the launch announcement above.
  2. August 20Group post. We all announce DAF Day is back on socials, together. Grab the post and graphic above, and let's get as many on board this summer as we can.
  3. SeptemberEducate. Tell your community what a DAF is and why October 8 matters. Email and social material lands here in early September. We'll have webinars, in person events, and more to update you on.
  4. Week of October 1Count down. Remind fundholders and donors to plan their October 8 grants.
  5. October 8Celebrate. Post on the day, recommend grants, and tag DAF Day so we can amplify you.
  6. AfterSay thank you. Share what moved and what it made possible.

More to come!

The asset library

Everything lives in one shared Google Drive: logos, brand material, social graphics, email templates, and the DAF Guide. Organized by who you are, so you only see what you need.

Open the asset library

Inside, pick your folder and go:

  • DAF providers
  • Charities
  • Advisors
  • Other partners

Need something that isn't here?

Tell us what would make your DAF Day easier and we'll build it into the toolkit. Reach us at jeff@wellfunded.io.